The Samsung x Lazada Super Brand Day 2026 presents Samsung’s latest innovations at unbeatable prices just for one day.
This year’s theme, “Dream Deals”, highlights outstanding value in Samsung’s range of mobile devices, home appliances, TVs, and displays, delivering premium innovations to consumers in Southeast Asia.
Held in partnership with Lazada, the leading eCommerce platform in Southeast Asia, the Samsung x Lazada Super Brand Day invites shoppers across the region to enjoy exclusive promotions and limited-time offers on some of Samsung’s most sought-after products.
The Super Brand Day will include Samsung’s most intuitive Galaxy AI phone yet, the Galaxy S26 series, designed to elevate everyday mobile use with its powerful performance, industry-leading camera systems, and advanced AI features. For an enhanced audio experience, the Galaxy Buds4 series complements the device with seamless connectivity.
Shoppers looking to upgrade their viewing experiences at home can explore Samsung’s premium display innovations, including the Mini LED M70H AI Smart TV lineup, which delivers exceptional color, clarity and intelligent picture processing capabilities. For all your productivity, entertainment and gaming needs, check out Samsung’s latest range of immersive displays, such as OLED, QLED, and Crystal UHD TVs, as well as Odyssey QLED Gaming Monitors.
Homeowners can also look forward to doing less and living more with Samsung’s range of AI-powered digital appliances, which offer smarter and more intuitive living, with the Bespoke AI Refrigerators, AI Ecobubble Washer-Dryers, and Windfree Air Conditioners designed to simplify everyday routines at home.
“We are thrilled to partner with Lazada once again to bring Samsung’s latest innovations closer to consumers across Southeast Asia. Whether upgrading everyday essentials or enhancing a home setup, this year’s ‘Dream Deals’ event makes our premium innovations more accessible than ever with offers that are not to be missed.”
Chang Soo Park, Head of Regional Online Business for Samsung Electronics, Southeast Asia and Oceania
Highlights of Samsung Super Brand Day in PH include:
- Up to 50% OFF on select Galaxy devices
- Up to 40% OFF on select TVs, Sound devices, and Monitors
- Up to 45% OFF on select Digital appliances