HONOR and Porsche Design have partnered to create cutting-edge smart devices that combine exceptional design and advanced technology.
The collaboration between the giant tech brand HONOR and luxury lifestyle brand Porsche Design aims to deliver a range of high-end products. They will offer a sophisticated and luxurious electronic experience to consumers that embodies the best of both brands.
“HONOR’s human-centric design melds with Porsche Design’s brand philosophy to create intelligent luxury products that will accelerate the mobile lifestyle of tech enthusiasts and Porsche aficionados alike. This long-term collaboration between HONOR and Porsche Design opens exciting new opportunities to bolster our growth in markets around the world”
George Zhao, Chief Executive Officer of HONOR.
The excitement surrounding this limited-edition collaboration escalated with a teaser poster that showcased Professor Ferdinand Alexander Porsche. He was the original designer of the iconic Porsche 911, as well as the one who created the world’s first all-black wristwatch. The poster has highlighted their goal of becoming a future classic, which pays homage to Porsche’s design legacy.
Porsche Design’s exclusive partnership with HONOR is also a milestone for the future expansion of the brand’s iconic electronics product portfolio. This was according to Stefan Buescher, Chairman of the Executive Board of Porsche Lifestyle Group. Both Porsche and HONOR shares the same goal to become leaders in the modern luxury segment of smart devices.
HONOR and Porsche Design is set to introduce their first jointly developed smart device in China this January of 2024. For more information and announcements about the exclusive partnership, you can check out HONOR’s website on the link below.
